Switzerland’s trading industry, long recognized for its stability and capacity to innovate, is entering a new era. Artificial intelligence and automation are no longer future prospects — they are actively reshaping the way trading firms operate. At the center of this shift stand virtual agents: intelligent assistants that handle complex workflows, optimize processes, and improve the trader experience.

The rise of AI in Switzerland

The adoption of AI across Switzerland is accelerating at a remarkable pace. Recent reports highlight how far ahead the country is compared to global averages:

• 77% of professionals already use AI in a business context — nearly 20% more than the worldwide figure
• In Geneva, 54% of SMEs have integrated AI into their operations, with most expecting clear ROI within one to three years (sources: ictjournal.ch, pwc.ch)

This momentum creates fertile ground for the introduction of AI-powered solutions in financial services, particularly trading.

Why trading firms are embracing virtual agents

On trading desks, every second counts. Virtual agents bring measurable advantages that go beyond efficiency:

• Accelerated decision-making through real-time data analysis
• Reduced operational costs by automating routine tasks
• Minimized manual errors, ensuring more reliable outcomes
• Improved regulatory traceability, supporting compliance efforts

Meet Emmie — our virtual agent for trading

At Terranoha, we are actively contributing to this transformation with Emmie, our intelligent virtual agent designed for trading environments.

Emmie automates critical workflows, assists with trade execution, manages portfolios, and integrates seamlessly into both messaging and trading platforms. More importantly, she adapts in real time to market movements — combining speed, scalability, and personalization to support traders in an increasingly competitive ecosystem.

By bridging human expertise with AI capabilities, Emmie enables trading firms in Switzerland to deliver smarter, faster, and more personalized services to their clients.

Discover how Emmie is redefining trading operations: Learn more